For the launch of 3 new tea flavors under the name Southern Blends, we decided to host a tea party with local influencers to showcase our new flavors with some southern charm. In addition to the influencers attending, we wanted everyone to be able to participate in the excitement, so we live-streamed the whole event throughout our social media channels. Over the hour long event, the influencers got the opportunity to try each flavor, snack on some tea pastries, and prepare unique tea cocktails using one of the new flavors that are now featured on our website.
Hogs for the Cause is a New Orleans fundraising organization that raises money for families battling pediatric brain cancer. Every year they host a 2-day BBQ and Music event with nearly one hundred teams serving up some of the best BBQ around the south, plus some amazing bands for live music. Blue Plate Mayo is one of the sponsors of this event, because you need some delicious sides to go with delicious fresh BBQ. The activations at our tent range from free samples of sides we prepare, to buying some cool merchandise (which goes to the cause), a temporary tattoo station, playing a game of corn hole on custom boards, or just stopping by to grab a picture with our giant Blue bottle called Big Fufffy or our giant Poboy. This event also allowed us to give a sneak peek of the rebranding of the bottle as well as launch our new Hot ‘n Spicy Mayo.